A Home for Makers, Creators & Collectors, since 1989.
MONOGRAM SERVICE
Make it Personal
Add a personal touch to your journal with custom initials, debossed by hand in our Melbourne Studio.
Maximalists at heart, we collaborate with artists & archives to deliver you a curation of beautiful objects — designed to inspire you to live a more artful life.
Start your Collection
Zetta was founded on the preservation of memories. To this day, we handcraft premium storage solutions to protect your most precious photographs, documents, and keepsakes. It’s never too late to start curating — these are the stories that truly matter.
FEATURED
Handmade with love
Paper crafted from sustainably harvested Lokta bark, found high in the Himalayan foothills.
WORK WITH US
Studio Zetta
Our creative arm - a design studio built on decades of craftsmanship, curiosity, and a love for meaningful things made well.
Premium, sustainably
sourced materials
Proudly Australian, collaborating
with artists & archives
Two generations &
36 years of excellence
Highest quality products,
crafted with care
Peruse the Musings
Discover our latest journal entries and immerse yourself in the curious world of Zetta.
Craft, Collage and Create with Decorative Papers
Decorative paper is an often overlooked treasure that has the power to breathe new life into the mundane corners of your home and office. From personalising your stationery to elevating...
How to Start a Christmas Card Writing Tradition (And Make It Delightful)
The festive season is here, and with it, a perfect opportunity to pause the rush and embrace something simple yet meaningful: sending handwritten Christmas cards. It’s an age-old tradition that...
Wrapping Festive Wonders: A Maximalist Christmas Gift Wrapping Guide
Elevate your Christmas presents with our premium gift-wrapping collection, from luxurious papers and ribbons to whimsical gift tags.
Must-Have Christmas Gifts for Any Stationery Lover: The Ultimate Christmas Gift Guide
Discover the Perfect Christmas Gift: Thoughtful Selections for Every Story Welcome to the Zetta Florence Christmas Gift Guide! As the holiday season approaches, it's time to celebrate the joy of...
Reflecting on the Woman who inspired the Zetta Florence Institution this International Women’s Day.
International Women’s Day is a time to reflect on and celebrate the women in our lives that continue to inspire us on a daily basis. This International Women’s Day, we...
Preserving Memories Since 1989: The Legacy of Zetta Florence’s Archival Range
Since 1989, Zetta Florence has been a home for making, preserving and protecting memories. With the intention of creating forever products that are tested and endorsed archival quality, Zetta Florence...
Our Fitzroy Store
Zetta Florence has become a perennial part of iconic Brunswick St for the last 20 years. Our craft sanctuary is admired for its individuality, warmth & beauty.